- how the placement has further inspired them to study the subject
- what the placement has taught them about the subject that they have applied to study (this could be specific knowledge or more general insight)
- how the placement has helped to demonstrate in practice what they have learnt previously (or alternatively how the placement has made them question what has previously been learnt!)
- how the placement has further inspired them to seek a long-term career within the subject
- how their abilities or previous experience fit with the demands of a career related to the subject.
Event Design.
Today I met with Symeon who is the design manager at live events. He explained that at the moment to make the process easier they are trying to change the tours in to one big world tour but still keeping it same countries. One of these reasons is that the UK and IRE poker tour is abbreviated to UKIPT and people confuse it with politics party UKIP.
It would seem that they use a lot of the same templates and don't really get to be visually creative. In this type of job I would like to use my visual creativity more when it comes to event design.
Symeon explained there are 40/50/60 events a year and 4-5 years ago the layout of events where very different and that the design teams didn't get a lot of say in how the events where laid out. Since then they have completely levelled up on design and created spaces that excel in ambience. Digital seems to replace a lot of the old banner styles. Not only grander but cost effective. You don't have to re print all the time. Although cost effective, it is not always possible to ship equipment from one event to the other. This is due to restrictions amongst other reasons.
Looking at older events you could see from a design point of view, logos where used incorrectly and spacial awareness was not taken into consideration. They also incorporate more subtle branding in some places. This was evident at my trip to the hippodrome on the seats.
I am currently awaiting pictures to show here on my diary.
Before the events happen, they explained the necessary planning process. Using visualisations, floor plans and superimposed images on photoshop. This helps vision what looks good and try out new ideas. Symeon showed me a collateral list that his team can refer to, I think this is a brilliant way to keep everyone in the loop on whats done, what they need to do personally and what hasn't been done. Looking at the events I wondered why some were different. Symeon explained there are exemptions in design. For example, the PCA (Poker Carriban Adventure) is their flagship tour, something a little different and fun to the others. The exception also goes to the poker tournament hosts in Macau and Manilla where they find black an unlucky colour so they have to use different colours. Black is a vital colour in poker stars branding code.
One of their ideas was to light the poker tables to add effect for the players but they found that after the players were up for long periods of time playing and having the lights low with just poker table lights would make them sleepier quicker.The other thing they touch on is the TV Broadcast where they design the TV set and also brief the online motion graphics team on what they want as the back screen.
The team also came up with a new trophy design which they believe is a massive step from the previous one.